Author: David Peters

Personal branding is not just about advertising yourself in a specific market, to attract more clients and offer more opportunities. In personal branding, […]

When branding a product, we have many senses that we can use to relate to the product. On the contrary, when we talk […]

Like Pied Butcherbird, who uses her melodic voice to attract mates and potential prey, your brand needs a tone to attract customers. Audio […]

Every brand is a whisper, a dream, a desire, but you can’t talk about it or associate with it if you don’t give […]

Brand loyalty is the relationship of trust, dependability, satisfaction, and attachment between the customer and the client. Building brand loyalty is a step-by-step […]

Umbrella is a term we often use to refer to something that covers different aspects. Many people find shade under umbrellas similarly, and […]

Your brand is more than a logo design. The logo design is part of the brand identity but not the brand itself, and […]